Though hs directorial venture Vada Chennai has hit a roadblock, director Vettrimaran has kickstarted his production venture tentatively titled NH 45.
He has named his production house Grass Root Film Company.
The first film to be produced under this banner will be a Siddharth starrer to be directed by his associate Manigandan.
The film will be written and scripted by Vettrimaran.
Siddharth is on a high after the success of his recent venture Kadhalil Sodhapuvadhu Eppadi.
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